SiriusXM has signed a three-year exclusive distribution deal for The Bald and the Beautiful, the comedy podcast hosted by RuPaul's Drag Race alumni Trixie Mattel and Katya Zamolodchikova. Under the agreement, SiriusXM will distribute the show through its podcast network, while its advertising arm, SiriusXM Media, retains exclusive sales rights for both audio and video versions. Both hosts said they were delighted with the move, with Trixie describing it as feeling "surreal" to join the SiriusXM family.

Launched in 2020, the podcast has racked up nearly 100 million lifetime RSS downloads and its YouTube channel has more than 770,000 followers, making it a consistent presence on comedy podcast charts. Trixie and Katya first met on season seven of RuPaul's Drag Race in 2015 and have since collaborated extensively, including on the web series UNHhhh and Netflix's I Like to Watch, alongside a bestselling advice book. New episodes will remain available across all major podcast platforms, including the SiriusXM app, with the pair represented by talent agency UTA.