The diffuser brand Drift has launched a Twilight-themed home and car fragrance range, letting fans of Stephenie Meyer's vampire romance saga fill their spaces with a scent inspired by the film's "moody, misty" atmosphere. Marketed as a way for "Twihards" to "bring Forks home," the collaboration arrives shortly after the 20th anniversary of the first Twilight novel, capitalising on renewed nostalgia for the franchise.

The fragrance blends "plum butter," florals, vanilla and woods, evoking the Pacific Northwest setting, meadow scenes and "forbidden romance" central to the story. It is available as a plug-in wall diffuser with adjustable intensity, lasting up to 30 days per refill, as well as visor-clip and vent-clip car air fresheners in stone or wooden finishes. Drift states the formula is vegan- and pet-friendly, not tested on animals, and free from parabens, phthalates, formaldehyde, mineral oils and petroleum.