The Iberseries & Platino Industria conference in Madrid is strategically pivoting towards significantly more business-to-business activities and networking opportunities, moving away from traditional one-way presentations. This strategic shift reflects the evolving needs of the audiovisual industry and marks a notable evolution for the event now in its sixth edition.

The conference expects to surpass last year's 2,500 accreditations with new major attendees including the BBC, Apple TV+, Netflix, and Amazon MGM Studios, alongside approximately 220 buyers and 50 film commissioners. New initiatives include the Euro-Atlantic Series Co-Pro Pitch programme for European television projects and dedicated screenwriter sessions in collaboration with Spanish creative organisations. Artificial intelligence features prominently, with new workshops on AI-driven production models, including the world premiere of "Pelagius"—Spain's first generative AI feature film. Emerging trends such as microdramas for mobile-first consumption are also being examined, with Mexico serving as this year's country of focus.