# AI sales startup Nooks secures $500 million in funding for expansion

- URL: https://talkfuse.com/story/ai-sales-startup-nooks-secures-500-million-in-funding-for-expansion/
- Published: 2026-11-04T11:31:49+00:00
- Updated: 2026-11-06T00:11:43+00:00
- Original publisher: CNA (publisher lean: Centre)
- Original article: https://www.channelnewsasia.com/business/ai-sales-startup-nooks-secures-500-million-in-funding-expansion-6523911
- Topics: AI, Business, Companies, Technology, World

## Key points

- Nooks secured $500 million for growth and new products.
- The funding is tied to returns, not an ownership stake.
- The company says it has over 2,000 customers and 135 per cent net revenue retention.

## Summary

AI sales automation startup Nooks has secured a $500 million commitment from General Catalyst’s Customer Value Fund to support sales, marketing and product expansion. The funding reflects Nooks’ ambition to use AI to reshape sales work, following changes in fields such as coding, legal services and customer support.

The commitment is structured to give the fund a share of returns generated by its capital, rather than an ownership stake; Nooks chief executive Dan Lee did not disclose the terms. Nooks says it has more than 2,000 customers, including Cursor, Notion, Replit, Glean and HubSpot, and net revenue retention of 135 per cent. It expects annual recurring revenue to nearly triple by year-end, though it did not provide its current revenue, and launched a platform covering sales tasks from first contact through renewal.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.