Amazon has confirmed that its Prime Big Deal Days sale will return on 6 and 7 October, offering discounts across more than 35 product categories in the gap between Prime Day and Black Friday. The event gives Amazon Prime members an early opportunity to begin holiday shopping, with brands including Shark, Anker, Sony and Lego taking part alongside Amazon's own devices such as Kindle and Echo.

The two-day sale begins at 3:01am ET on 6 October, with new deals refreshed three times a day under the "Today's Big Deals" banner. Categories span kitchen equipment, fashion, beauty and homeware, and Amazon will also run a dedicated Top 100+ Deals section for Halloween items. Alexa users can set deal alerts, target prices for automatic purchases, and check existing shopping lists for discounts, though shoppers are advised to use price-tracking tools such as CamelCamelCamel or Keepa to verify genuine savings.