# AMC streaming revenue rises 6% as US advertising falls 11%

- URL: https://talkfuse.com/story/amc-global-media-streaming-revenue-rises-6-in-q2-u-s-ad-sales-down-11/
- Published: 2026-07-30T12:02:36+00:00
- Updated: 2026-07-30T18:12:29+00:00
- Original publisher: Variety
- Original article: https://variety.com/2026/tv/news/amc-global-streaming-ad-sales-q2-earnings-1236824072/
- Topics: Art, Business, Companies, Culture, Markets

## Key points

- Streaming grew, but US advertising and domestic revenue declined.
- AMC’s quarterly loss was substantially worse than expected.
- The Netflix deal boosts AMC’s full-year revenue outlook.

## Summary

AMC Global Media reported higher streaming revenue in the second quarter of 2026, but falling US advertising and other domestic revenues contributed to a wider-than-expected loss. The results underline the continuing pressure on its traditional television business, while a new Netflix licensing agreement for the wider “Walking Dead” franchise is expected to strengthen future revenue and cash flow.

Streaming revenue rose 6% year on year to $180 million in the March-to-May quarter, while US advertising sales fell 11% to $109 million, partly affected by a resolved systems integration issue. Total revenue was $547 million and adjusted loss per share was 28 cents, compared with analysts’ forecasts of $554.65 million and a 7-cent loss; AMC raised its full-year revenue forecast to $2.4 billion-$2.5 billion, supported by a Netflix deal valued at about $445 million in recognised revenue.

## Coverage

- [Variety: AMC streaming revenue rises 6% as US advertising falls 11%](https://variety.com/2026/tv/news/amc-global-streaming-ad-sales-q2-earnings-1236824072/)
- [Deadline: AMC Global Media Stock Drops On Q2 Earnings Miss](https://deadline.com/2026/07/amc-global-media-q2-2026-earnings-miss-1237013131/)

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.