Apple Increases Prices For Apple Music & Apple One Over “Rising Licensing Costs”
Apple has implemented price increases for its Apple Music streaming service, with the individual tier rising to $11.99 monthly from $10.99, the family plan to $19.99 from $16.99, and the student plan to $6.99 from $5.99. The company attributed the adjustment to escalating licensing expenses. Concurrently, several Apple One bundle tiers also saw price hikes, with the Family tier moving to $27.95 from $25.95 and the Premier plan to $39.95 from $37.95, though the individual plan remained at $19.95.
This represents the first Apple Music price adjustment in nearly four years. The timing follows Spotify's earlier 2026 premium tier increase to $12.99, positioning Apple's offering as marginally more affordable in direct comparison. The company has maintained a pattern of periodic subscription price adjustments across its services, including an August 2025 Apple TV increase from $9.99 to $12.99.
- Apple raised Apple Music prices across all tiers (individual $1/month, family $3/month, student $1/month), citing increased licensing costs.
- Apple One bundle prices rose for Family and Premier tiers, while Apple Music remains cheaper than competitor Spotify after increases.
- First Apple Music increase since October 2022; part of broader trend of subscription service price adjustments.