# Blizzard Has No Plans To Turn Battle.net Into A Steam Competitor

- URL: https://talkfuse.com/story/blizzard-has-no-plans-to-turn-battle-net-into-a-steam-competitor/
- Published: 2026-09-14T17:01:54+00:00
- Updated: 2026-09-14T23:18:57+00:00
- Original publisher: Polygon
- Original article: https://www.polygon.com/blizzcon-interview-battle-net/
- Topics: Art, Culture, Cybersecurity, Entertainment, Gaming, Technology

## Key points

- Battle.net won't become an open, Steam-style publishing platform, Blizzard says.
- The Witcher 3 Remastered and Cyberpunk 2077 join Battle.net by year's end.
- Blizzard says future additions will stay curated and selective, not broad.

## Summary

Blizzard has confirmed that its Battle.net storefront will not follow Steam or the Epic Games Store towards an open, self-publishing model, despite adding high-profile third-party titles such as The Witcher 3: Wild Hunt Remastered and Cyberpunk 2077 before the end of the year. Speaking to Polygon at BlizzCon, Blizzard's Andrew Guerrero said the company remains deliberately selective about what it adds, insisting curation matters more than growing the catalogue, and that Battle.net will never reach "a place where it's, like, hit the self-publish button, everything flows through".

Battle.net launched in 1997 alongside the original Diablo and for two decades carried only Blizzard's own games, before Destiny 2 arrived in 2017 and other Activision series, including Call of Duty and Crash Bandicoot, followed. Since Microsoft's acquisition of Activision Blizzard, the platform has also picked up Xbox Game Studios and Bethesda titles such as Avowed, Sea of Thieves, The Outer Worlds 2 and Doom: The Dark Ages. Guerrero said each addition is judged on whether it would appeal specifically to Blizzard's existing audience, rather than through the wide-open publishing model used by rival storefronts, leaving the CD Projekt Red titles' reception to determine what, if anything, follows.

## Coverage

- [Polygon: Blizzard Has No Plans To Turn Battle.net Into A Steam Competitor](https://www.polygon.com/blizzcon-interview-battle-net/)
- [Rock Paper Shotgun: Blizzard say Battle.net isn't looking to fight Steam and Epic for supermassive storefront supremacy, despite recently nabbing The Witcher 3 and Cyberpunk 2077](https://www.rockpapershotgun.com/blizzard-say-battlenet-isnt-looking-to-fight-steam-and-epic-for-supermassive-storefront-supremacy-despite-recently-nabbing-the-witcher-3-and-cyberpunk-2077)
- [GamesRadar+: Blizzard isn't "trying to do the Steam or Epic Games Store thing" by putting Cyberpunk 2077 and The Witcher 3 Remastered on Battle.net, says exec](https://www.gamesradar.com/games/blizzard-isnt-trying-to-do-the-steam-or-epic-games-store-thing-by-putting-cyberpunk-2077-and-the-witcher-3-remastered-on-battle-net-says-exec/)

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.
