ChatGPT adds a virtual fitting feature for clothes found in chats
OpenAI has added a virtual try-on feature to ChatGPT, letting users generate images of themselves wearing clothes they find in chats or upload as screenshots. The feature expands ChatGPT’s shopping tools and signals the company’s continued interest in making shopping part of the service.
Users tap a clothing item, choose “Try on” and upload a selfie and a full-body photo; OpenAI says the images are made with its ChatGPT Images 2.5 model, released in September. Users can also save products to the app’s Library. Images uploaded from personal accounts may be used to train models by default unless users opt out. OpenAI also earns from some purchases made through Instant Checkout and offers in-chat advertising, though the article says these streams appear small compared with the cost of running and training its AI.
- ChatGPT can generate virtual clothing try-ons from uploaded photos.
- Users can try clothes found in chats or screenshots.
- Personal-account uploads may be used for training by default.
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OpenAI, the company behind ChatGPT, has been adding shopping features to its chatbot to keep users engaged within the app. The latest is a virtual fitting feature that lets users see how clothes would look on them by uploading photos. The tool represents another step in transforming ChatGPT from a text-based assistant into something more like a shopping companion.
To use the feature, users upload a selfie and full-body photo alongside a clothing item from a chat or screenshot. ChatGPT then generates a realistic image showing how those clothes would appear on the person. Users can also save products they like to a library within the app for later reference.
As OpenAI invests heavily in developing its AI systems, the company is exploring various revenue sources, including shopping transactions and in-app advertising. However, these income streams currently remain small compared to the costs of building and running ChatGPT. There is a privacy consideration: uploaded images may be used to train OpenAI's AI models unless users opt out.
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Originally published by Engadget as “ChatGPT can now help you virtually try on clothes”.