Eli Roth, Humphry Slocombe Partner on Ice Cream Flavor Brain Freeze to Promote ‘Ice Cream Man’ (EXCLUSIVE)
Director Eli Roth and San Francisco ice cream maker Humphry Slocombe have joined forces to create a promotional ice cream flavour linked to Roth's upcoming horror film 'Ice Cream Man.' The collaboration produced 'Brain Freeze,' a limited-edition offering that plays on classic bubblegum ice cream but incorporates swirls of house-made strawberry jam to give it a creepy edge that matches the film's aesthetic.
The flavour will be available throughout July at all Humphry Slocombe scoop shops in the Bay Area, with nationwide shipping available through Goldbelly. Both parties expressed enthusiasm for the partnership, with Humphry Slocombe's co-founder praising the opportunity to create something unexpected, whilst Roth highlighted the combination of two of his passions—horror cinema and frozen desserts.
- Horror director Eli Roth has partnered with Humphry Slocombe ice cream to create a limited-edition flavor called 'Brain Freeze' timed to his film 'Ice Cream Man,' releasing August 7.
- The flavour combines bubblegum ice cream with house-made strawberry jam and will be sold across Humphry Slocombe's eight Bay Area locations in July, plus nationwide via Goldbelly.