Netflix's third instalment in its high-profile Enola Holmes franchise, starring Millie Bobby Brown, opened to 20.3 million views in its first five days on the platform, a start described as reasonable but underwhelming given the franchise's popularity, its star and the Fourth of July holiday weekend. The figure matters because it represents a 32% drop from the second film, which drew the equivalent of roughly 29.8 million views over the same window in November 2022, suggesting waning momentum for one of the streamer's flagship movie brands.

By contrast, the article highlights strong performance from I Will Find You, the first American Harlan Coben series for Netflix, starring Sam Worthington, which added 16 million views in its third week to reach 74.1 million in just 18 days while holding the No.1 spot. It has 73 days to reach His & Hers' 98.2 million views and break into Netflix's Top 10 Most Popular English Series list. Enola Holmes 3 also trailed recent launches such as Voicemails for Isabelle (31M) and matched Office Romance (20.9M), while Sullivan's Crossing returned to the Top 10 with its fourth season.