# Epic Games online director says Valve’s response to “Steam’s AI clone and slop problem” isn’t enough

- URL: https://talkfuse.com/story/epic-games-online-director-says-valves-response-to-steams-ai-clone-and-slop-problem-isnt-enough/
- Published: 2026-11-04T19:22:29+00:00
- Updated: 2026-11-05T04:39:08+00:00
- Original publisher: GamesRadar+
- Original article: https://www.gamesradar.com/games/epic-games-online-director-says-valves-response-to-steams-ai-clone-and-slop-problem-isnt-enough-perhaps-forgetting-epics-stance-on-ai-slop/
- Topics: AI, Technology

## Key points

- Rehm says Valve’s approach burdens small developers.
- Valve is changing Steam’s review process and requires AI disclosures.
- Critics point to Epic’s own mixed stance on AI.

## Summary

Epic Games online services product director Alexander Rehm has criticised Valve’s response to AI-generated clones and low-quality games on Steam, arguing that telling developers to keep improving their games places an unfair burden on small teams. His comments came shortly before Valve announced changes to its game review process, renewing debate over what platforms should do to protect developers from copying.

Valve says it does not intend to restrict the tools developers use and requires AI disclosures on store pages; it has also advised developers to build distinctive, high-quality games. Rehm argues that this approach is less practical for one- or two-person studios, and says reports of attempted extortion through cloning threats should not be dismissed as a matter for law enforcement alone. Former Valve developer Chet Faliszek challenged Rehm’s criticism, pointing to Epic’s own AI policies and CEO Tim Sweeney’s opposition to Steam’s disclosure requirements; Epic does require disclosures on its Fab marketplace.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.