# Event tech startup Easol secures $30M in new funding, launches AI agents for festival promoters

- URL: https://talkfuse.com/story/event-tech-startup-easol-secures-30m-in-new-funding-launches-ai-agents-for-festival-promoters/
- Published: 2026-10-28T11:59:29+00:00
- Updated: 2026-10-28T12:34:25+00:00
- Original publisher: Music Business Worldwide
- Original article: https://www.musicbusinessworldwide.com/event-tech-startup-easol-secures-30m-in-new-funding-launches-ai-agents-for-festival-promoters/
- Topics: AI, Art, Business, Celebrity, Companies, Culture, Entertainment, Technology

## Key points

- Easol raised $30 million, including $10 million in debt.
- Its new AI agents target sales and payment tasks for promoters.
- Easol reports 2.8 million bookings across 135-plus countries in 2026.

## Summary

London-based booking and payments platform Easol has raised $30 million and launched Teammates, a set of AI agents designed for festival promoters and experience businesses. The company says the tools can help small teams find sales opportunities and recover payments, as event operators face rising costs and tighter margins.

The funding includes $20 million in equity from investors including Y Combinator and Tiger Global, plus a $10 million debt facility from Viola Credit, bringing Easol’s stated total funding to $60 million. Easol says 2.8 million guests across more than 135 countries have booked through its platform so far in 2026. It cites examples where agents identified a potential $50,000 equipment-rental opportunity and found $28,000 in recoverable payments; Boots in the Park tested and now uses Teammates.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.