# Expedia CEO says AI agents aren’t changing booking habits — yet

- URL: https://talkfuse.com/story/expedia-ceo-says-ai-agents-arent-changing-booking-habits-yet/
- Published: 2026-11-05T15:34:55+00:00
- Updated: 2026-11-05T16:56:22+00:00
- Original publisher: CNBC (publisher lean: Centre)
- Original article: https://www.cnbc.com/2026/11/05/expedia-ai-agents-booking-habits.html
- Topics: AI, Business, Companies, Culture, Technology, Travel

## Key points

- Expedia has not seen AI agents change travel booking habits yet.
- Gorin sees potential in planning but stresses the value of customer service.
- Shares fell 12% after a weaker-than-expected fourth-quarter outlook.

## Summary

Expedia chief executive Ariane Gorin said the company has not seen AI agents change how customers book travel, although they may already help with inspiration and trip planning. She said Expedia is working with AI providers so its listings appear in agent results, while warning that agents could eventually build their own travel services and take market share.

Gorin argued that booking still depends on accurate prices and amenities, reliable customer service and help when plans go wrong. Expedia shares fell about 12% on Thursday after its fourth-quarter revenue forecast came in below analyst expectations: $3.69 billion to $3.75 billion, against a $3.74 billion estimate at the midpoint. The company said third-quarter gross bookings rose 11% and revenue increased 12%; Gorin linked the softer outlook to geopolitical events, midterm elections and a fall sale moved into the third quarter.

---
Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.
