# Google expands AI Mode ads to ten more countries

- URL: https://talkfuse.com/story/google-brings-ai-mode-advertisements-to-more-countries/
- Published: 2026-10-29T20:18:24+00:00
- Updated: 2026-10-29T20:33:47+00:00
- Original publisher: Engadget
- Original article: https://www.engadget.com/2301660/google-brings-ai-mode-advertisements-to-more-countries/
- Topics: AI, Business, Markets, Technology

## Key points

- Google is expanding AI Mode ads to ten more countries.
- Brazil, Mexico and the UK are due to follow later this year.
- US follow-up queries will also include sponsored content.

## Summary

Google is expanding advertisements in AI Mode, its search feature, to ten more countries, with Brazil, Mexico and the UK due to follow later this year. The move could help address a profitability gap: Alphabet executives said AI Mode was bringing in less revenue than Google was spending on it.

The new ad markets are Australia, Canada, India, Kenya, Malaysia, New Zealand, Nigeria, Pakistan, the Philippines and Singapore. Google also plans to show ads in US follow-up queries, a format it calls “multiturn” advertising. The company says early ad results are promising; it began testing sponsored content in November after AI Mode became available across the US in May 2025.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.