# How Apple Music’s Stephen Campbell Is Building ‘A Portal Into the Depth & Breadth’ of Dance Music

- URL: https://talkfuse.com/story/how-apple-musics-stephen-campbell-is-building-a-portal-into-the-depth-breadth-of-dance-music/
- Published: 2026-08-03T19:23:29+00:00
- Updated: 2026-08-03T20:15:25+00:00
- Original publisher: Billboard
- Original article: https://www.billboard.com/pro/apple-music-dance-head-club-livestreams-how/
- Topics: Entertainment, Music

## Key points

- Apple Music launches Club Live, streaming festivals and club nights live
- Dance music named fastest-growing genre in 2026, up 18.9% year-on-year
- Apple previously used Shazam tech to license and pay for DJ mixes

## Summary

Apple Music's global head of dance, electronic and DJ mixes, Stephen Campbell, is expanding the platform's dance music offering with Club Live, a service that broadcasts festivals and club shows live via the Apple Music Club streaming radio station. The launch comes as dance music enjoys a surge in popularity, positioning Apple Music to capitalise on growing listener demand while building out an ecosystem that already includes thousands of licensed DJ mixes, podcasts and genre-specific radio programmes.

Club Live was piloted at major festivals including EDC Las Vegas and Tomorrowland in Boom, Belgium, and arrives as Luminate's 2026 mid-year report names dance as the fastest-growing music genre, with US on-demand audio streams up 18.9% year-on-year. Campbell, who joined Apple in 2019 after a career spanning advertising and running Young Turks Records (now Young), also discussed how Apple Music used Shazam-based technology to solve long-standing rights and payment issues, enabling DJ mixes to be officially licensed for streaming since 2021.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.