# HYBE, SM, JYP, and YG incorporate Fanomenon festival JV with $3M in capital and a board seat each (report)

- URL: https://talkfuse.com/story/hybe-sm-jyp-and-yg-incorporate-fanomenon-festival-jv-with-3m-in-capital-and-a-board-seat-each-report/
- Published: 2026-11-12T17:29:28+00:00
- Updated: 2026-11-12T21:42:24+00:00
- Original publisher: Music Business Worldwide
- Original article: https://www.musicbusinessworldwide.com/hybe-sm-jyp-and-yg-incorporate-fanomenon-festival-jv-with-3m-in-capital-and-a-board-seat-each-report/
- Topics: Asia, Business, Companies, World

## Key points

- Four major K-pop agencies have incorporated Fanomenon Co.
- The venture started with about US$3 million in capital.
- Festival profits are intended to fund future editions.

## Summary

HYBE, SM Entertainment, JYP Entertainment and YG Entertainment have incorporated Fanomenon Co., the joint venture set to run a new K-pop festival in South Korea from December 2027. The four agencies have equal stakes and voting rights, and the company’s structure gives each one a seat on its board.

Fanomenon Co. was registered on 26 October with KRW 4 billion, about US$3 million, in paid-in capital; its permitted share issue could raise that to KRW 25 billion. The festival is intended to reinvest profits in future editions, limit the four agencies’ acts to 30% of the line-up and make room for smaller agencies. Its main event is expected to rely on private funding, while a separate KRW 15 billion, about US$11.2 million, was reportedly budgeted for related government initiatives in 2027. The incorporation follows criticism over JYP’s handling of the festival trademark, including overseas filings that remained in its name.

---
Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.