# Inside BTS’ Skincare Routines: SUGA’s Go-To $18 Sunscreen & More K-Beauty Favorites Worth Shopping

- URL: https://talkfuse.com/story/inside-bts-skincare-routines-sugas-go-to-18-sunscreen-more-k-beauty-favorites-worth-shopping/
- Published: 2026-08-05T21:02:11+00:00
- Updated: 2026-08-05T21:14:40+00:00
- Original publisher: Billboard
- Original article: https://www.billboard.com/culture/product-recommendations/bts-favorite-affordable-beauty-products-buy-shop-online-1236309561/
- Topics: Music

## Key points

- SUGA's $18 Korean sunscreen went viral after a lifestyle vlog appearance
- mixsoon's Bean Sunscreen has sold 9,000+ units on Amazon in 30 days
- Article rounds up BTS members' other favourite K-beauty products

## Summary

Members of K-pop group BTS have continued to shape global beauty trends, with the latest example being SUGA's use of mixsoon's Bean Sunscreen, an SPF 50 Korean sun cream spotted in one of his lifestyle vlogs. The clip prompted a surge of interest among fans and beauty creators, reinforcing what has become known as the "BTS effect", whereby products endorsed by members quickly gain wide attention. The renewed interest coincides with the band's ongoing ARIRANG World Tour following their reunion, during which fans have been revisiting products long associated with the group.

The £18 (roughly $18) sunscreen has reportedly sold more than 9,000 units on Amazon in the past 30 days, offering broad-spectrum UVA/UVB protection with a lightweight, hydrating finish that avoids the heavy texture or white cast common to many sunscreens. Its formula contains fermented soybean, pomegranate, barley and Korean pear extracts. The article, compiled by Billboard's shopping team, also references other BTS-linked beauty favourites, including Jin's association with Laneige's Lip Sleeping Mask, as part of a wider round-up of K-beauty products connected to the band's members.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.