# NBCUniversal Invests in India Microdrama Producer in $80 Million Fundraising Round

- URL: https://talkfuse.com/story/nbcuniversal-invests-in-india-microdrama-producer-in-80-million-fundraising-round/
- Published: 2026-11-04T16:21:20+00:00
- Updated: 2026-11-05T07:54:37+00:00
- Original publisher: The Hollywood Reporter
- Original article: https://www.hollywoodreporter.com/business/business-news/nbcuniversal-indian-microdrama-producer-1236747724/
- Topics: Asia, Entertainment, Film, TV, World

## Key points

- NBCUniversal and Hornbill Capital led EloElo’s $80 million funding round.
- The Indian producer plans to expand into the US and other markets.
- EloElo reports 40 million monthly active users across its apps.

## Summary

NBCUniversal and Hornbill Capital have led an $80 million investment round in India’s EloElo Group, which makes short-form mobile dramas. The funding is intended to help the company expand production and take its Story TV platform’s content to international audiences, including in the US.

Founded in Bengaluru in 2020 by former Flipkart executive Saurabh Pandey, EloElo says it has more than 5,000 dramas across six languages and over 40 million monthly active users across its apps. The company also uses an AI production engine called Dolphin. The investment comes as NBCUniversal explores mobile-first formats, including a vertical unscripted series on Peacock; microdramas typically run for 60 to 90 seconds per episode.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.