# Switch 2 sales fell 41% as higher prices and memory costs curbed demand

- URL: https://talkfuse.com/story/nintendo-switch-2-sales-plunge-41-as-price-hikes-and-memory-crunch-bite/
- Published: 2026-11-05T10:57:34+00:00
- Updated: 2026-11-05T17:03:15+00:00
- Original publisher: CNBC (publisher lean: Centre)
- Original article: https://www.cnbc.com/2026/11/05/nintendo-earnings-switch-2-sales.html
- Topics: Asia, Business, Entertainment, Gaming, World

## Key points

- Switch 2 sales fell 41% year on year.
- Nintendo sold 2.67 million consoles in the quarter.
- Its 16.5 million annual forecast remains unchanged.

## Summary

Nintendo sold 2.67 million Switch 2 consoles in the three months to 30 September, a 41% fall from the same period last year. The decline followed price rises in several markets and came as higher memory costs put pressure on demand. Nintendo has nevertheless kept its sales forecast for the current financial year unchanged.

Sales were also down from 3.82 million in the previous quarter. During the quarter, Nintendo raised Switch 2 prices in the US, Canada and Japan, after an earlier increase in Japan. Memory chip shortages and strong demand have pushed up costs; Nintendo still expects to sell 16.5 million consoles in the financial year ending March 2027.

## Coverage

- [CNBC: Switch 2 sales fell 41% as higher prices and memory costs curbed demand](https://www.cnbc.com/2026/11/05/nintendo-earnings-switch-2-sales.html)
- [Nintendo Life: Switch 2 Surpasses 26 Million Units Sold, Hardware Sales Down By 37.4%](https://www.nintendolife.com/news/2026/11/switch-2-surpasses-26-million-units-sold-hardware-sales-down-by-37-4percent)
- [Engadget: Switch 2 sales fell by almost 40 percent after Nintendo increased prices](https://www.engadget.com/2307555/switch-2-sales-fell-by-almost-40-percent-nintendo-increased-prices/)

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.