# Nvidia backs Indian startup helping companies run AI models with fewer GPUs

- URL: https://talkfuse.com/story/nvidia-backs-indian-startup-helping-companies-run-ai-models-with-fewer-gpus/
- Published: 2026-10-27T11:00:00+00:00
- Updated: 2026-10-27T11:18:38+00:00
- Original publisher: TechCrunch
- Original article: https://techcrunch.com/2026/10/27/nvidia-backs-indian-startup-helping-companies-run-ai-models-with-fewer-gpus/
- Topics: AI, Americas, Art, Asia, Business, Celebrity, Companies, Culture, Entertainment, Geopolitics, Politics, Technology, World

## Key points

- Nvidia joined a $14 million funding round for Simplismart.
- The startup says it cut InVideo’s GPU serving costs by 56%.
- Its annualised revenue run rate grew 14-fold in six months.

## Summary

Nvidia has invested in Bengaluru-based Simplismart, a startup whose software helps companies deploy and operate AI models more efficiently. The funding reflects demand for ways to manage the cost and complexity of AI computing as companies scale their services, and Nvidia is also working with Simplismart on technical integrations.

The $14 million Series B was led by Dallas Venture Capital, with Nvidia, Accel, Shastra VC and Micromax participating; it values Simplismart at about $100 million. The company says its software can tune model performance and resource use on customers’ existing infrastructure, and reports that it cut InVideo’s GPU serving costs by 56%. Its annualised revenue run rate has grown 14-fold in six months to an undisclosed eight-figure sum, based on recent usage.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.
