# Rivian’s R2 is officially its best-selling vehicle

- URL: https://talkfuse.com/story/rivians-r2-is-officially-its-best-selling-vehicle/
- Published: 2026-10-29T20:02:00+00:00
- Updated: 2026-10-30T05:18:43+00:00
- Original publisher: The Verge
- Original article: https://www.theverge.com/transportation/1022420/rivian-q3-earnings-r2-sales-volkswagen-software
- Topics: Americas, Art, Business, Companies, Culture, World

## Key points

- R2 outsold Rivian’s other vehicles by volume in Q3.
- Rivian revenue rose 38 per cent to $2.155 billion.
- Software profits and Volkswagen licensing helped support the business.

## Summary

Rivian says its R2 became its best-selling vehicle by volume in the third quarter of 2026, overtaking the R1T, R1S and electric delivery van. The milestone suggests the new model is starting to fulfil its role as a higher-volume, more affordable vehicle, as Rivian expands production.

The company reported $2.155 billion in revenue, up 38 per cent year on year, including $605 million from software and subscriptions. It delivered 19,248 vehicles, 45 per cent more than a year earlier, but did not disclose R2 sales figures. Software and services generated $256 million in profit, much of it from Volkswagen technology licensing, while automotive gross profit remained a loss of $80 million. Lower-priced R2 versions are due from late 2026 to late 2027, starting at $55,485.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.