# Supergirl Sets Digital Release Date After Disappointing Run in Theaters

- URL: https://talkfuse.com/story/supergirl-sets-digital-release-date-after-disappointing-run-in-theaters/
- Published: 2026-07-23T16:58:14+00:00
- Updated: 2026-07-23T22:46:35+00:00
- Original publisher: IGN
- Original article: https://www.ign.com/articles/supergirl-sets-digital-release-date-after-disappointing-run-in-theaters
- Topics: Entertainment, Film

## Key points

- Supergirl reaches digital platforms on 28 July.
- Its $121 million box office fell far short of estimated costs.
- DC Studios says its broader strategy remains on course.

## Summary

Supergirl will be released digitally in North America on 28 July after a weak theatrical performance, with physical 4K UHD, Blu-ray and DVD editions following on 8 September. The film’s disappointing box office result is significant because it follows DC Studios’ Superman reboot but attracted considerably less cinema-going interest, raising questions about the commercial momentum of the wider DC Universe strategy.

Starring Milly Alcock as Kara Zor-El, the film has grossed $121 million worldwide after opening to $68 million on 26 June. Reports put its production budget at $170 million and marketing costs at $120 million, implying it needed roughly $300 million to break even; DC Studios co-chief Peter Safran said it had not met expectations but remained part of a long-term plan. The home release includes more than 90 minutes of bonus material, while forthcoming DC projects include Lanterns, Clayface and 2027’s Man of Tomorrow.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.