The Guide #252: Christopher Nolan forces all rivals to flee as he dominates the battle of the blockbusters
Christopher Nolan's forthcoming film The Odyssey has effectively cleared the summer release schedule, with rival studios avoiding the period around its launch rather than compete for cinema screens. The Guardian's culture newsletter argues this illustrates Nolan's unique status as the last "event cinema" director whose name alone guarantees box-office dominance, regardless of genre or subject matter, at a time when few other film-makers or even A-list stars can reliably open a blockbuster on their own.
The only notable competition in the week of The Odyssey's release is a batch of Aardman rereleases and a poorly received Animal Farm adaptation, with a Pinocchio-inspired horror film following the week after; the next genuine blockbuster, Spider-Man: Brand New Day, does not arrive until 31 July. Starring Matt Damon, Anne Hathaway and Tom Holland, The Odyssey tackles the "swords and sandals" epic, a genre widely seen as commercially declining, yet is still expected to become the biggest film of the year, following the pattern set by Nolan's Oppenheimer, which was only kept from that title by Barbie.
- Nolan's The Odyssey has scared off rival blockbusters this summer
- Cinemas otherwise offer only Aardman reissues and a weak Animal Farm remake
- Next major blockbuster release is Spider-Man: Brand New Day on 31 July
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Christopher Nolan is the British-American director behind films such as Inception, Dunkirk and Oppenheimer, the latter of which won multiple Oscars. He is now releasing a new film, The Odyssey, based on Homer's ancient Greek epic, starring Matt Damon, Anne Hathaway and Tom Holland. The story looks at how the film's release is affecting the wider cinema industry.
Traditionally, summer is when film studios compete hardest for audiences, releasing their biggest blockbusters in the hope of topping the box office. In this case, other studios appear to be steering clear of the weeks around The Odyssey's release rather than compete directly with it, leaving a noticeably quiet schedule until Spider-Man: Brand New Day arrives later in the summer.
This matters because it says something about the current state of the film industry, where few directors or stars can reliably draw huge audiences on name recognition alone. Nolan is widely regarded as one of the last film-makers who can do this consistently, and The Odyssey is being watched as a test of whether that pulling power extends even to a genre, historical epics, that has struggled commercially in recent years.