Buydig, an authorised Panasonic reseller trading via eBay, is offering the 2025 77-inch Panasonic Z8BA 4K OLED Smart TV with Amazon Fire TV for $1,199.99 shipped, which the deal-tracking outlet IGN describes as the lowest price it has seen for the set. The discount is applied by entering the promotional code "BRANDS20" for 20% off at checkout, bringing the price down from a listed $4,299.99.

The Z8BA uses Panasonic's updated Master OLED PRO panel, an LG-sourced W-OLED screen paired with the company's own processor, and reviews site Rtings rates its picture quality as close to the pricier LG Evo C5, albeit less bright. Its true OLED display offers near-instant response times and deep contrast, while a native 144Hz refresh rate, HDMI 2.1 ports, variable refresh rate and auto low latency mode make it well suited to consoles such as the PlayStation 5, Xbox Series X and Nintendo Switch 2. It also runs Amazon's Fire TV smart interface, familiar to users of Fire TV Stick devices.