Marvel's "Loki" series is regaining attention on Disney+ ahead of "Avengers: Doomsday," as the show sets up the character's role in the upcoming ensemble film. The article reflects on the mixed reception of Disney+'s MCU television output since "Avengers: Endgame," noting that few series have been considered worthy follow-ups to their characters' cinematic arcs, with "Loki" cited as one of the standout exceptions alongside "WandaVision" and "Hawkeye".

The piece traces Loki's journey from his introduction as Thor's adversary through "The Avengers," "Thor: The Dark World" and "Ragnarok", before his death in "Avengers: Infinity War". It explains that a variant of the character, created during the events of "Avengers: Endgame", was captured by the Time Variance Authority and became the focus of two seasons of the "Loki" series, positioning him as a key figure heading into "Avengers: Doomsday".