# The seven banks and finance firms who might call you to invest your money

- URL: https://talkfuse.com/story/the-seven-banks-and-finance-firms-who-might-call-you-to-invest-your-money/
- Published: 2026-08-05T10:00:25+00:00
- Updated: 2026-08-05T10:13:54+00:00
- Original publisher: The Independent (publisher lean: Left)
- Original article: https://www.independent.co.uk/money/targeted-support-investing-banks-savings-uk-government-b3027815.html
- Topics: Politics

## Key points

- FCA launches "targeted support" scheme for investment suggestions
- Seven firms approved, including Zopa, Monzo, Vanguard, Aviva, Royal London
- Aims to help savers with excess cash consider investing, usually free

## Summary

The Financial Conduct Authority has introduced "targeted support", a new category of help that lets approved banks and financial firms proactively suggest investment options to customers, without the cost of full financial advice. The FCA has called it a "once-in-a-generation change" intended to help people who hold excess cash in savings move towards investing, filling a gap between generic guidance and paid, personalised advice.

So far seven providers have been approved, with six more applications pending. Quilter offers targeted support via its investment platform after a nine-question assessment; Zopa, the first bank approved, targets customers holding excess savings; Royal London and Monzo offer similar app-based ISA recommendations to existing customers; Vanguard is preparing a service aimed at building first-time investors' confidence; and Aviva is launching a pension-focused version this summer, with wider rollout expected later. The service is typically expected to be free, unlike traditional financial advice.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.