# X adds intrusive animated prompts urging users to promote posts

- URL: https://talkfuse.com/story/this-is-how-badly-x-wants-you-to-pay-to-promote-your-posts/
- Published: 2026-10-28T13:26:39+00:00
- Updated: 2026-10-28T13:40:05+00:00
- Original publisher: The Verge
- Original article: https://www.theverge.com/tech/1020488/x-twitter-animated-hand-point-promote-posts
- Topics: Software

## Key points

- X is using an animated arm to highlight its promote button.
- The prompt appears limited to verified users or Premium subscribers.
- Paid promotion can extend posts’ reach beyond existing followers.

## Summary

X appears to be showing some users a large animated arm pointing to the “promote” button while they compose a post. The intrusive prompt has drawn criticism from users who say it is startling, and it comes as the platform seeks to encourage paid promotion.

The animation does not appear for everyone and seems limited to verified users or X Premium subscribers. Paying to promote a post can show it to a wider audience based on location, interests or demographics, including people who do not follow the account; promoted posts carry an advertising label.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.