# Toyota revives Scion for limited-purpose, low-speed kei-inspired truck

- URL: https://talkfuse.com/story/trump-wanted-little-kei-trucks-for-america-toyota-makes-it-happen/
- Published: 2026-11-11T17:17:27+00:00
- Original publisher: Ars Technica
- Original article: https://arstechnica.com/cars/2026/11/toyota-resurrects-scion-with-right-hand-drive-kei-trucks/
- Topics: Americas, World

## Key points

- Toyota is reviving Scion for its KEI-01 truck.
- The vehicle is capped at 25 mph and aimed at fleets.
- Indiana assembly is expected to create 50 jobs in 2027.

## Summary

Toyota plans to revive the Scion name for the KEI-01, a compact, four-wheel-drive truck inspired by Japan’s kei vehicles. The move brings a small vehicle to the US amid interest in greater choice beyond large SUVs, but the KEI-01 is designed for limited-purpose use rather than ordinary road travel.

The truck will be restricted to 25 mph (40 km/h), offered only with right-hand drive and initially sold to fleet buyers. Toyota says it could suit small businesses, farms, campuses and delivery operators; knock-down kits are due to be assembled in Indiana from mid-2027, creating 50 jobs. No price has been announced, though estimates range from $10,000 to $28,000.

## Coverage

- [Ars Technica: Toyota revives Scion for limited-purpose, low-speed kei-inspired truck](https://arstechnica.com/cars/2026/11/toyota-resurrects-scion-with-right-hand-drive-kei-trucks/)
- [The Verge: Toyota’s Scion is back, starting with an American-made, 25-mph kei truck](https://www.theverge.com/transportation/1031554/oyota-scion-kei-01-truck-revival)

---
Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.