# U.S.-Based Japanese Music Company Nebula17 Expands Team & Roster: ‘J-Pop Feels Ready for Its Moment’

- URL: https://talkfuse.com/story/u-s-based-japanese-music-company-nebula17-expands-team-roster-j-pop-feels-ready-for-its-moment/
- Published: 2026-11-03T14:00:00+00:00
- Updated: 2026-11-03T14:35:47+00:00
- Original publisher: Billboard
- Original article: https://www.billboard.com/pro/j-pop-company-nebula17-expands-team-artist-roster-us/
- Topics: Asia, Business, Companies, Entertainment, Music, World

## Key points

- Nebula17 is expanding to help Japanese artists reach US audiences.
- The company added seven staff and signed six publishing and label acts.
- Its Orchard partnership and studio will support international distribution and collaboration.

## Summary

Los Angeles-based Nebula17 has expanded its team, publishing roster and label operations as it works to build a stronger audience for Japanese music in the United States. Founder Naoki Osada says J-pop is gaining momentum, and the company aims to help Japanese artists reach US listeners through cross-border collaborations while preserving their music’s identity.

New hires include former YG USA chief Daniel Hong as COO, alongside six staff in marketing, digital, A&R, international operations and engineering. Nebula17 has signed three publishing acts and three label artists, and partnered with The Orchard for global distribution. Its West Hollywood studio will host writing camps and collaborations; the company is also leading US A&R for BE:FIRST, whose first global EP reached No. 130 on the Billboard 200.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.