# UMG’s Bravado strikes worldwide merch deal with Disney’s Searchlight Pictures

- URL: https://talkfuse.com/story/umgs-bravado-strikes-worldwide-merch-deal-with-disneys-searchlight-pictures/
- Published: 2026-11-12T20:35:16+00:00
- Updated: 2026-11-13T09:52:56+00:00
- Original publisher: Music Business Worldwide
- Original article: https://www.musicbusinessworldwide.com/umgs-bravado-strikes-worldwide-merch-deal-with-disneys-searchlight-pictures/
- Topics: Entertainment, Film

## Key points

- Bravado will handle worldwide merchandise for Searchlight Pictures.
- The partnership launches with products tied to *Wild Horse Nine*.
- UMG’s merchandising revenue fell 4.6% year on year in Q3.

## Summary

Universal Music Group’s merchandise company Bravado has signed a worldwide deal to manage e-commerce, retail and licensing for Disney-owned Searchlight Pictures. It is Bravado’s first partnership with a film studio, giving Searchlight a way to extend its films into products and fan experiences.

The deal launches with merchandise for Martin McDonagh’s *Wild Horse Nine*, starring John Malkovich and Sam Rockwell and set on Easter Island in 1973. The collection includes clothing, travel accessories and collectibles, as well as the film’s double-vinyl soundtrack, sold through Searchlight’s online store. Bravado previously licensed merchandise for Warner Bros. titles, while its parent UMG reported a 4.6% year-on-year fall in merchandising and other revenue to €248 million in the third quarter of 2026.

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Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.
