# Valve addresses Steam’s AI game cloning problem – by suggesting developers make their games less copyable

- URL: https://talkfuse.com/story/valve-addresses-steams-ai-game-cloning-problem-by-suggesting-developers-make-their-games-less-copyable/
- Published: 2026-10-28T14:43:53+00:00
- Updated: 2026-11-04T04:17:12+00:00
- Original publisher: Eurogamer
- Original article: https://www.eurogamer.net/steam-ai-clone-game-problem-valve-response
- Topics: AI, Americas, Entertainment, Gaming, Software, Technology

## Key points

- Valve urged developers to make games harder to copy.
- It did not announce new safeguards against AI clones.
- Repeated copies of an unreleased indie game illustrate the problem.

## Summary

Valve has advised game developers to make their games harder to copy after being asked about AI-generated clones appearing on Steam. Its response places much of the burden on developers, rather than outlining new platform safeguards, renewing debate over how much responsibility Steam should take for moderating its growing catalogue.

Valve business team members Tom Giardino and Marc Wilkinson were reportedly asked about protections at a developer conference in Korea. Giardino said Valve did not want to dictate which AI tools developers use, and suggested building community and trust, offering the best version of a game, and adding distinctive features and creativity. The reported comments were relayed second-hand and through machine translation; they follow repeated copies of the unreleased Needle in a Haystack Simulator, while legal action may be costly and slow for small developers.

---
Summarised by TalkFuse (https://talkfuse.com/). Quote the original publisher for the reporting and link this page for the summary and discussion.