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Grateful Dead Partners With Vineyard Vines for New Menswear Collection: Here’s How to Shop Online
Grateful Dead have teamed up with US preppy clothing brand Vineyard Vines to launch a new menswear collection, continuing the rock band's long history of creative collaborations with fans and retailers. The range blends casual, summer-ready styles with the band's signature branding, including its dancing bears motif, and is being pitched as a nostalgic crossover for fans of both the group and the Connecticut-based fashion label.
The collection spans items such as quarter-zips, hoodies, polos, button-down shirts, shorts, ties and caps, with prices ranging from around $9.50 for a can coozy up to $158 for jackets and vests. It is available both online and in physical stores, with free shipping offered on US orders over $125. Executives from both the band's camp and Vineyard Vines described the tie-up as a heartfelt nod to shared values of positivity and self-expression rooted in classic American style.
In short
- Grateful Dead and Vineyard Vines launch joint menswear collection.
- Range includes hoodies, polos, ties and caps from $9.50–$158.
- Available online and in stores, with US free shipping over $125.
Explained simply
The Grateful Dead are an American rock band formed in the 1960s, known for long live performances and artwork that became part of their identity. The dancing bears are among the band’s best-known images, and their designs have appeared on merchandise through many partnerships over the years.
Vineyard Vines is a US clothing company founded in Connecticut, known for casual styles such as polos, shirts and caps. The new range brings the band’s imagery together with the label’s preppy clothing, connecting the groups’ separate audiences through merchandise.