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Patreon is cutting 20% of its workforce, affecting 93 employees, in a restructuring that chief executive Jack Conte said was painful but necessary. The creator-monetisation platform says its core business remains strong, yet it needs to reduce costs and simplify its organisation in response to significant changes in the creator economy.
Affected employees will receive at least 16 weeks’ severance. Patreon plans to focus on improving creator and fan experiences and helping creators grow their audiences and businesses; Conte said AI is influencing product development and communications but is not replacing those laid off. The reduction is its largest since 2022, when it cut about 80 jobs, while its podcasters generated $629 million last year, up 33% year on year.
- Patreon cuts 93 jobs in a 20% workforce reduction.
- Company cites creator-economy changes and lower-cost structure.
- Laid-off staff receive at least 16 weeks’ severance.
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Patreon is an online platform that lets people support artists, writers, podcasters and other creators through regular payments. Creators can offer subscribers extra posts, videos, communities or early access to their work, and Patreon takes a share of the money paid through the service.
Jack Conte, a musician and entrepreneur, founded Patreon in 2013 and remains its chief executive. The company is one of several businesses trying to help creators earn directly from audiences rather than relying only on advertising, sponsorships or traditional media companies.
The wider creator economy has grown rapidly, but platforms face pressure to keep costs under control while adapting to changing audience habits, new technology and competition. Job cuts can reflect an effort to reshape a company’s staffing and spending, even when it says demand for its main service remains strong.
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Originally published by Variety as “Patreon Lays Off 20% of Employees as Part of ‘Painful’ Restructuring”.