Midjourney has agreed to buy the astrology app Co-Star and appoint its chief executive, Banu Guler, as Midjourney’s Chief Design Officer. Co-Star is expected to remain under Guler’s control, but will gain Midjourney’s resources; the deal signals Midjourney’s effort to expand beyond AI image and video generation into more consumer-facing products.

Guler described the acquisition as an extension of her relationship with Midjourney founder David Holz and a shared interest in technology that helps people understand themselves. Co-Star says it has reached 35 per cent of young people in the US and has tens of millions of downloads, although this audience may be wary: an April 2026 Gallup survey found Gen Z enthusiasm for AI had fallen 14 percentage points to 22 per cent, while anger rose nine points to 31 per cent.