Twin Temple, a husband-and-wife musical ensemble, gained unexpected national attention after allegedly being removed from country artist Charley Crockett's tour owing to their use of satanic imagery. This incident propelled them to their late-night television debut on The Daily Show, where they performed "Haunt Me" from their forthcoming album against a theatrical church-themed stage adorned with inverted crosses. During the appearance, the band characterised their "satanic doo-wop" sound as fundamentally rooted in rock and roll's tradition of challenging social conventions and questioning the status quo.

The television performance solidified a high-profile opportunity: Twin Temple will open for musician Jack White at the Hollywood Palladium in Los Angeles on 29 September. Members Alexandra and Zachary James explained their satanic imagery as metaphorical rather than literal, viewing Satan as a symbol of rebellion and refusal to conform. Alexandra James, a mixed-race American of Korean and British descent, elaborated on how the iconography of Satan as a questioner of authority resonates with her personal experience of feeling displaced within dominant culture.