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Executive Turntable: HYBE Elevates Jenni Pfaff to Chief People and Transformation Officer
Billboard’s executive appointments roundup reports senior leadership changes at HYBE, Sony Music Publishing and K-LOVE, reflecting continued investment in talent, organisational strategy and artist development across the music sector.
– HYBE promoted Jenni Pfaff to global chief people and transformation officer, based in Los Angeles and reporting to CEO Jason Jaesang Lee.– Pfaff previously held HYBE’s US version of the role and helped recruit senior HYBE America leaders; before joining HYBE in 2025, she worked at Warner Chappell Music.– Sony Music Publishing promoted Ari Gelaw to senior vice-president of creative A&R, leading its US R&B/hip-hop team across New York, Atlanta and Los Angeles.– K-LOVE appointed Andrew Lambeth chief marketing and communications officer, effective 1 September 2026; he joins from Centricity Music.
In short
- HYBE gives Jenni Pfaff a global people and transformation role.
- Sony Music Publishing promotes Ari Gelaw in creative A&R.
- K-LOVE appoints Andrew Lambeth to lead marketing and communications.
Explained simply
HYBE is a South Korean entertainment company whose businesses include music labels and artist management. It has expanded internationally, including through HYBE America, its US operation. Jason Jaesang Lee is HYBE’s chief executive.
Jenni Pfaff works in human resources and organisational change, areas that involve hiring leaders and shaping how a company operates. Her earlier work at Warner Chappell Music, a music publisher, and at HYBE America gives her experience in both music and the company’s US business.
The appointment matters because HYBE’s global operations span different markets and teams, making leadership, recruitment and coordination important to its strategy. Changes at music companies can also affect how they develop artists and support creative work.