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Organizers Cancel Yours Always Festival With Benson Boone and Sombr Without Explanation
The Yours Always Festival, a two-day event scheduled for October 2-3 at Salt Lake City's Utah State Fairpark, has been cancelled abruptly, with organisers offering no clear explanation to disappointed fans. The inaugural festival was due to headline Benson Boone and Sombr, and its cancellation is notable partly because it would have been Sombr's only Salt Lake City show. Organisers deactivated the festival's website and social media accounts shortly after issuing refunds, fuelling speculation among ticket holders that the event may never have been genuinely viable.
According to Reddit posts from ticket holders, refunds were processed via email last week without any accompanying explanation, and one fan found the festival's support email address returned as invalid when they tried to seek clarification. A screenshot shared on X indicated fans were told only that the cancellation was due to "unforeseen circumstances." The festival, announced in June with tickets going on sale June 26, also featured Stephen Sanchez, Labrinth, Joshua Bassett, Daniel Seavey, Bella Kay, BØRNS, the Hellp, Voila and Thomas Day on its lineup.
In short
- Yours Always Festival in Salt Lake City cancelled with no explanation given
- Ticket holders refunded but organisers' website, socials went dark
- Fans suspect the event, billed for October, was never actually viable
Steelman: both sides, in good faith
The strongest fair case each way — we don't pick a winner.
The case for
Genuinely unforeseen circumstances sometimes force event cancellations where organisers cannot disclose full details due to legal exposure, contractual obligations, or ongoing negotiations with artists and venues. Organisers prioritised processing refunds quickly, which demonstrates responsibility to ticket holders. Without knowing what actually occurred, assuming bad faith or negligence is premature; some discretion in crisis communication may be both justified and necessary.
The case against
Event organisers have a clear duty to communicate honestly with customers who have paid money in good faith, especially when cancelling entirely. Even if certain details cannot be shared, offering no explanation beyond vague 'unforeseen circumstances' and maintaining no accessible support channel falls well short of professional standards. Transparency and customer service should not be casualties of a crisis; better communication was both possible and owed to ticket holders.
Explained simply
The Yours Always Festival was planned as a new two-day music event at Utah State Fairpark in Salt Lake City. Its line-up included pop singers Benson Boone and Sombr, alongside artists such as Stephen Sanchez and Labrinth. Sombr had no other Salt Lake City date announced.
Large festivals bring together performers, ticket buyers, organisers and a venue, and depend on plans for staging, staffing and ticket sales coming together. When an event is cancelled, ticket holders may be refunded, while performers and local businesses can also be affected. The festival’s online presence and the organisers’ communications are relevant to understanding what happened, but the reasons for the cancellation have not been clearly explained.