Israeli digital startup Snips has struck new deals with Banijay Rights and BIG Media to convert established TV series and films from their libraries into short-form, vertical "microseries" for mobile viewing. The agreement marks Snips' first major content partnerships and signals a wider industry push to repurpose existing back catalogues for mobile-first, snackable viewing habits, with the company saying further deals with additional partners will follow.

Titles being adapted include "Big Brother," "MasterChef," "The Fall," "Flowers," "Gracepoint," "Gunpowder," "Humans," "Merlin" and "Two Weeks to Live." Using its proprietary "AI Film Director" tool, Tel Aviv-based Snips will cut each title into roughly 60 micro-episodes lasting between 45 seconds and two minutes, each ending on a cliffhanger; Banijay and BIG Media retain ownership of the underlying IP and will share in revenue generated on Snips' platform. Snips already hosts more than 250 titles and aims to produce "dozens" of new micro-episodes weekly and "thousands" annually.