Jena Sims keeps the wholesome golf content coming as she leaves it all on the course doing the worm
Golf influencer and model Jena Sims has once again drawn attention for lighthearted, easy-going golf content, contrasting with more elaborate and controversial commercials from other brands. Her weekend content, including a Chili's golf apparel promotion and a fun day out on the course with friends, was praised for keeping things simple and enjoyable without courting controversy.
Sims appeared in a Chili's commercial released on Friday wearing the brand's golf club collection, hitting a ball off a building in a light-hearted clip. She also shared footage from a round of golf with friends, complete with music, dancing and a version of "the worm" dance move performed on the course, reportedly prompting a pace-of-play warning from other golfers.
- Jena Sims featured in a fun, simple Chili's golf commercial
- She and friends danced, including "the worm," during a round of golf
- The content was praised as wholesome compared to more contrived campaigns
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Jena Sims is a model and golf influencer who shares videos and photos about the sport and her life online. Golf has become a popular subject for social media promotions, with brands using golfers and creators to reach fans.
Chili’s is a US restaurant chain that has also promoted golf-themed clothing. Golf content can range from polished adverts to casual clips of friends playing, and Sims’ posts sit in that lighter, entertainment-focused space.