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Netflix Chiefs Concede That Slowdown in U.S. Viewing Sparked the Content Leadership Shakeup: ‘We’re Focusing on Execution,’ Ted Sarandos Says

Variety ·

Netflix co-CEOs Ted Sarandos and Greg Peters said weaker viewing and advertising sales in the US contributed to the streamer’s content leadership shake-up. They defended the business’s health while Sarandos said the company is concentrating on producing shows that become major international hits.

For the quarter ended 30 September, subscriber churn improved globally and in the US, including after a price rise. Peters said Indian viewing hours rose 24% year on year, while Netflix also cited strong performance in Korea, Japan and the Nordics. Peter Rice, formerly of Fox and Disney, is due to replace Bela Bajaria as chief content officer; film chief Dan Lin was also ousted.

  • Netflix acknowledged softer US viewing and advertising.
  • Subscriber churn improved despite a US price rise.
  • Peter Rice is taking over content leadership.

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