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Mariah Carey Declares ‘It’s Time’ for Christmas 2026 With Holiday Campaign — and Another Grunge Album Tease
Mariah Carey marked the start of the 2026 holiday season with her annual “It’s time!” video and a new festive campaign with Gucci. The video also revisits her shelved grunge album, raising fresh speculation about whether it could finally be released.
In the Halloween section, Carey performs “Hermit”, a song from Someone’s Ugly Daughter, the grunge album she recorded while working on 1995’s Daydream. The album has never been properly released under her name; Carey recently responded to a fan asking about it with “#notyet”, calling it a hint. Gucci’s holiday advert features “All I Want for Christmas Is You”, which has topped the Billboard Hot 100 for a total of 22 weeks since its 1994 release.
In short
- Carey launched her 2026 Christmas season video.
- A Gucci campaign features “All I Want for Christmas Is You”.
- A grunge album tease renewed hopes of its release.
Explained simply
Mariah Carey is an American singer and songwriter whose career spans pop, R&B and other styles. Her 1994 song “All I Want for Christmas Is You” has become a regular feature of the holiday season and a long-running commercial success.
In 1995, while working on the album Daydream, Carey also recorded Someone’s Ugly Daughter, a grunge project released under the band name Chick. Carey has said she contributed to the album, but it has not been properly released under her own name, which has kept interest in the recordings alive.
Gucci is an Italian luxury fashion house that uses music and well-known performers in its advertising. The story brings together Carey’s seasonal public image and a lesser-known part of her musical history.
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