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Nintendo “bearing” Switch 2 manufacturing costs to avoid price hikes – for now
Nintendo says it plans to keep the Switch 2’s price unchanged despite rising costs for components, at least while it can absorb them. President Shuntaro Furukawa told investors that a price revision may be considered if higher costs persist and threaten the company’s profitability.
Nintendo aims to offset moderate increases by improving production efficiency and covering remaining costs where possible. Software pricing is set title by title, though higher component prices also affect game cards. The article says Nintendo has memory stock to help manage current pressures, and notes that Switch 2 sales were down 37% year on year while still outpacing the original Switch and PS5.
In short
- Nintendo is absorbing rising Switch 2 manufacturing costs for now.
- A price rise could follow if costs threaten profitability.
- Software prices are set individually, and game cards are also affected.
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