Toy manufacturer Jazwares has launched an officially licensed Squishmallows collection based on Netflix's hit animated film KPop Demon Hunters, bringing four fan-favourite characters to plush form. The tie-in reflects how the film's global success has turned it into a merchandising powerhouse, with fans collecting everything from apparel to toys inspired by the group HUNTR/X and the film's supernatural world.

The four Squishmallows are Rumi, Jinu, Sussie and Derpy, with Rumi headlining as an eight-inch plush featuring her mismatched eyes and purple braid, priced at $15.99. Jinu and Sussie are also eight inches and sport traditional Korean gats, at $15.99 and $14.99 respectively, while Derpy the blue tiger recreates his striped tail at $15.99. Jazwares is also releasing a related BumBumz four-pack — including a Light Stick, White Couch, Ramen and Derpy at 4.5 inches for $19.99 — which is available to pre-order ahead of its 20 August release.