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‘The Five Star Weekend’ Makes Itself At Home On Peacock With 1B+ Minutes Viewed Since Launch
Peacock's original series "The Five Star Weekend" has become the streaming platform's most-watched scripted title ever, racking up more than one billion viewing minutes in its first week. The show, which premiered on 9 July, is also tracking among the top five original streaming series for the week according to preliminary Nielsen data, underlining strong early momentum for Peacock's scripted slate.
The series stars Jennifer Garner as Hollis Shaw, a celebrated cook and author whose picture-perfect life unravels after a devastating loss, prompting her to gather friends from different eras of her life for a weekend at her Nantucket home. It also features D'Arcy Carden, Gemma Chan, Regina Hall, Chloë Sevigny, Harlow Jane and Timothy Olyphant, and is produced by Universal Global Television. Alongside its viewership figures, the show has drawn notable social media attention, logging over 13 million video views and topping Sprout Social's rankings as the most-discussed streaming premiere for the week of 6 July.
In short
- "The Five Star Weekend" is Peacock's top scripted title ever
- Over 1 billion minutes watched in its first week
- Also ranked No. 1 for social media buzz among premieres
Explained simply
Peacock is a streaming service run by NBCUniversal that competes with Netflix, Disney+ and Amazon Prime Video for subscribers. The Five Star Weekend is a new dramatic series that premiered on the platform, representing Peacock's push into prestige original programming.
The show stars Jennifer Garner as Hollis Shaw, a celebrated cookbook author whose life falls apart following a personal tragedy. She then invites friends from different stages of her life to spend a weekend together at her home in Nantucket, an affluent seaside community.
Streaming platforms depend on prestigious original dramas featuring recognised actors to attract and retain viewers in an increasingly competitive market. For a platform like Peacock, exclusive quality series are essential to building the kind of audience that justifies the investment in original content.
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