Free streaming services can provide a broad selection of films and television programmes without a subscription, although most include adverts. Many smart TVs come with FAST (free ad-supported streaming television) apps that combine on-demand libraries with live channels, offering a cable-style viewing experience.

Pre-installed options include LG Channels, Samsung TV Plus, The Roku Channel, Google TV Freeplay and Vizio’s WatchFree+. Other services include Tubi, which focuses on on-demand content and typically shows around four to six minutes of adverts per hour, and Pluto TV, which places greater emphasis on live channels, including continuously running programmes and themed options. Their catalogues vary and generally exclude the newest blockbusters and major live sporting events.