Powerball survey finds travel tops Britons’ plans for £440m jackpot

A £440 million Powerball jackpot is being promoted as a chance for British players to make life-changing plans, from travelling the world to supporting others or starting a business. The article draws on survey responses to show how people imagine using a large win.

In National Lottery research conducted by Opinium, 27 per cent said they would prioritise experiences and travel, 22 per cent would help family or charities, and 16 per cent would start a business. Three per cent would invest in a sports team, while 14 per cent would keep their win secret. Powerball tickets cost £4 per line, and prizes can be paid over 30 years; the largest jackpot cited was £1.53 billion, won in California in November 2022.