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Addison Rae ‘Fortnite’ collaboration teased
Fortnite has teased a possible collaboration with singer Addison Rae in a new summer trailer, prompting speculation that she could receive an in-game character skin or become the next Fortnite Festival headliner. The move would extend Fortnite’s use of major music artists and pop-culture figures to attract players through cosmetics, music and live-event content.
The trailer uses Rae’s single ‘Fame Is A Gun’ and appears to show a blonde character resembling her alongside Olivia Rodrigo, who joined Fortnite’s Icon series last month. Rodrigo’s collaboration included two album-inspired outfits, emotes, back bling and additional Fortnite Festival tracks; fans expect Rae’s role to be clarified around the launch of Fortnite Festival season 15 at the end of July.
In short
- Fortnite trailer hints at an Addison Rae collaboration.
- ‘Fame Is A Gun’ features in the promotional video.
- Fans expect a skin or Festival appearance.
Explained simply
Fortnite is one of the world's most popular video games, with hundreds of millions of players. The game regularly partners with famous musicians and celebrities to release special features that keep players engaged and attract new audiences.
Addison Rae is a singer and social media personality with millions of followers. Based on similar recent partnerships, such a collaboration would typically let players purchase a special character appearance of her and may include exclusive music or performances within the game.
These celebrity partnerships have become central to Fortnite's business model. They benefit both the game and the musicians involved, introducing artists to vast new audiences whilst keeping the game fresh and engaging for existing players.