Blumhouse Soliciting Testimony from Anyone Who Feels ‘Personally Victimized’ by One of Its Movies or TV Shows
Blumhouse has launched a tongue-in-cheek campaign inviting people who feel “personally victimized” by one of its horror films or series to submit complaints. The mock legal advert promotes Season 2 of *The Rainmaker* and jokes that viewers “may be entitled to compensation”, while making clear that no lawsuit or legal claims are real.
Submissions are being collected at a campaign website and will be shared on Blumhouse’s social accounts. The advert launched on Friday across the studio’s social channels and newsletter; marketing chief Karen Barragan said it was designed to connect the legal thriller with Blumhouse’s existing fans and reach new viewers. Season 2 is under way on USA Network, with the series also streaming on Prime Video, where it ranked ninth among all US content on Friday.
In short
- Blumhouse is jokingly inviting complaints about viewers being scared by its shows and films.
- No real lawsuit or compensation claims are involved.
- The campaign promotes Season 2 of *The Rainmaker*.
Explained simply
Blumhouse is a film and television company known for horror stories, while The Rainmaker is a legal thriller based on a novel by John Grisham. A legal thriller follows disputes and investigations involving lawyers, courts or the law.
The show is made for USA Network and is also available on Prime Video in the US. The campaign uses the style of adverts that invite people to seek legal compensation, turning the idea into a joke about the frightening experiences viewers may have had watching Blumhouse productions.