Caitlin Clark creates WNBA ratings tug-of-war as CBS, NBC tout dueling viewership records
Caitlin Clark's continued box-office pull has sparked a ratings dispute between US broadcasters, with CBS and NBC both claiming to have aired the most-watched WNBA game of the season. The unusual overlap underlines just how central the Indiana Fever guard has become to the league's television fortunes, with her games consistently outperforming others regardless of which network carries them.
Both of the record-breaking broadcasts featured Clark and the Indiana Fever, reinforcing the pattern seen since her rookie season of major audience spikes whenever she takes the court. The competing claims highlight how networks are increasingly keen to tout their own viewership figures as evidence of Clark's drawing power, even as the rivalry over whose numbers count as the "true" record remains unresolved.
- CBS and NBC both claim the season's most-watched WNBA game.
- Both record broadcasts featured Caitlin Clark and the Indiana Fever.
- Clark's popularity continues to fuel a networks' ratings rivalry.